A few weeks ago, we were all sitting around the table, enjoying a glass of wine and some rare quiet time (the kids were asleep and my husband’s buddy was over). I started describing some of the projects I had started and happily handed over, and how once I’ve created a project I rarely feel a deep attachment to it. I enjoy creating something, running it through once or twice, and then handing it over for someone else to run. Continue reading “From Scatter Brain to Hyper-Organized: How I Use Mind Maps for Content Creation”
Would you like to engage with your readers rather than just talk at them?
By now you’ve probably heard that engaging, well-written content is the key to establishing a memorable, trustworthy brand. Whether you’re writing website copy, a blog post, or case studies, good storytelling builds active readership and, over time, turns those readers into customers.
Here are 7 important tips, adapted from my Blog Writing Checklist, that can put into immediate action to help elevate your content today: Continue reading “How to Improve your Content and Engage More Readers”